Textual Analysis of Leadership During Crisis: A Methodological Illustration of Responses to 9/11
Drucker School of Management (CGU)
Through an analysis of President Bush's pre- and post-crisis rhetoric, we demonstrate the process of computerized content analysis, and outline many of its strengths and limitations. This illustrative example is designed to foster future research that utilizes this methodology to explore contextual and symbolic elements of the leadership relationship.
© 2003 Academy of Management.
Bligh, M. C., Kohles, J. C., & Meindl, J. R. (2003). Textual Analysis of Leadership During Crisis: A Methodological Illustration of Responses to 9/11. In D. H. Nagao (Ed.), Best Paper Proceedings of the Sixty-third Annual Meeting of the Academy of Management (CD), RM: C1-6, ISSN 1543-8643.