Date of Submission
Campus Only Senior Thesis
Bachelor of Arts
© 2015 Mohammad A. Abdul-Rahim
This paper uses event study methodology to present evidence that acquirer announcement effects for mergers and acquisitions (M&A) in the American Media and Entertainment (M&E) industry are insignificant. In order to reach this conclusion, this paper both examines existing literature on the topic and manipulates available data on public companies in the M&E industry. It also uses this data to investigate the extent to which different factors influence the acquirer announcement effects. These factors include: the type of financing used for the deal, recent mega-merger failures in the M&E industry, M&A strategy (expansion vs. diversification), as well as target size, country, and sub- industry. The results show that none of these factors have a significant impact on announcement effects.
Abdul-Rahim, Mohammad, "M&A in M&E: Acquirer Announcement Effects of Mergers & Acquisitions in the Media and Entertainment Industry" (2015). CMC Senior Theses. 1138.
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