Graduation Year

2016

Date of Submission

12-2016

Document Type

Campus Only Senior Thesis

Degree Name

Bachelor of Arts

Department

Government

Reader 1

John Pitney

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Rights Information

© 2016 Harry L Arnold

Abstract

In this thesis, I seek to undermine the enduring myth that Richard Nixon lost the 1960 televised presidential debates because of John F. Kennedy’s superior looks and overall glamour. Although I do concede that Nixon lost the debates overall, I argue that Nixon gave his best performance in the third debate. Using Nixon’s third debate strategy as a victory paradigm, I show how Nixon could have bested Kennedy in the other debates.

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