The Role of Strategic Conversations with Stakeholders in the Formation of Corporate Social Responsibility Strategy
Drucker School of Management (CGU)
Business | Business Law, Public Responsibility, and Ethics | Management Sciences and Quantitative Methods | Marketing
This paper explores the role of strategic conversations in corporate social responsibility (CSR) strategy formation. The authors suggest that explicitly engaging stakeholders in the CSR strategy-making process, through the mechanism of strategic conversations, will minimize future stakeholder concerns and enhance CSR strategy making. In addition, suggestions for future research are offered to enable a better understanding of effective strategic conversation processes in CSR strategy making and the resulting performance outcomes.
© 2006 Springer
Miles, M. P., Munilla, L. S., and Darroch, J., “The role of strategic conversations with stakeholders in the formation of corporate social responsibility strategy,” Journal of Business Ethics 69 (2006), pp. 195-205. doi: 10.1007/s10551-006-9085-6