Graduation Year
2024
Date of Submission
12-2024
Document Type
Campus Only Senior Thesis
Degree Name
Bachelor of Arts
Department
Economics
Reader 1
Ricardo Fernholz
Abstract
This thesis examines the relationship between economic conditions and the popularity of movie genres from 1980 to 2023, focusing on the influence of factors such as unemployment rates, GDP growth, and median income on consumer preferences for film. By analyzing box office data alongside key economic indicators, the study investigates whether certain genres, such as escapist or dystopian films, perform better during times of economic growth or recession. The findings suggest that film genres act as a reflection of societal mood, with genre popularity shifting in response to economic cycles. This research contributes to a deeper understanding of how external economic forces shape cultural consumption, offering insights into the intersection of economics, entertainment, and consumer behavior.
Recommended Citation
Gopikumar, Anahitha Chandra, "Economic Cycles and Consumer Preferences: The Impact of Economic Conditions on Movie Genre Popularity" (2024). CMC Senior Theses. 3836.
https://scholarship.claremont.edu/cmc_theses/3836
This thesis is restricted to the Claremont Colleges current faculty, students, and staff.
