Graduation Year

Spring 2012

Document Type

Open Access Senior Thesis

Degree Name

Bachelor of Arts


Latin American Studies

Reader 1

Miguel Tinker Salas

Reader 2

Carmen Sanjuán-Pastor

Reader 3

Marina Pérez de Mendiola

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Rights Information

© 2012 Julia T. Scheibmeir


This thesis examines the phenomenon of feminicide in Ciudad Juarez, Mexico, and the representation of female victims in U.S. and Mexican mainstream media and performance activism. Specifically analyzing representations of maquiladora workers and feminicide victims in film, fashion and photography, this thesis explores the simultaneous fetishization and devaluation of border women in patriarchal society. By broadening the base of pressure for justice, via performance and internet activism, misogynist governments and policies can and will change.