Graduation Year

2020

Document Type

Open Access Senior Thesis

Degree Name

Bachelor of Arts

Department

History

Reader 1

Julia E Liss

Reader 2

Andrew Aisenberg

Abstract

Following neoliberal restructuring in the 1980s, parenting advice literature experienced a significant growth in popularity. As the state largely transferred responsibility to individual citizens for economic survival, child-rearing discourse encouraged the cultivation of a subject who was best-suited for the contours of neoliberal life. This thesis explores the implications of this parenting rhetoric, as well as of the rise in popularity of parenting advice literature in neoliberal circumstances.

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