Graduation Year
2025
Document Type
Open Access Senior Thesis
Degree Name
Bachelor of Arts
Department
Economics
Second Department
Media Studies
Reader 1
Nayana Bose
Reader 2
Jennifer Friedlander
Abstract
This paper explores post-pandemic consumption through two different lens: economics and media studies. First, I will focus on COVID-19’s impact on the expenditure of grocery goods. Then I will explore how today’s wellness culture is made unattainable through social media by examining an organic grocery store and two beverage products. By examining these two areas of consumption, it provides critical information on an individual’s consumption during the unique shocks of the pandemic and the cultural context behind those actions.
Recommended Citation
Hinz, Ava, "Covid-19's Impact on Grocery Expenditure Amid the Rise of Social Media's Unattainable Wellness Culture Within Beverage Products" (2025). Scripps Senior Theses. 2476.
https://scholarship.claremont.edu/scripps_theses/2476
Included in
Economics Commons, Film and Media Studies Commons, Marketing Commons
