Date of Submission
Open Access Senior Thesis
Bachelor of Arts
© 2015 Laura E. Campbell
This study explores how warmth and competence perceptions affect hireability of a female job candidate. The mixed model of stereotype content identifies warmth and competence as the two basic dimensions of person-perception, and research has shown a compensatory relationship between these two dimensions, especially for women. This study explores this compensatory effect for women in a hiring situation. Two samples, one of college students (n = 301) and another of MTurk participants (n = 256), read a description of a female job candidate of either high or low competence and either high, low, or no mention of warmth, and then rated her hireability. Candidates had the greatest hireability when high in competence, and competence had a greater effect on hireability than warmth. Warmth and competence perceptions were positively related, reflecting a halo effect, such that higher warmth was inferred from higher competence. Implications for hiring decisions of female professionals are discussed.
Campbell, Laura E., "Warmth and Competence Perceptions of Female Job Candidates: Who Gets Hired?" (2015). CMC Senior Theses. 1186.