Open Access Senior Thesis
Bachelor of Arts
© 2016 Gitanjali Howard
Inspired by the lack of minority female representation in the media, this study questions how 11-14 year old Latina adolescents from low SES backgrounds are influenced by protagonist race, gender, and genre in stories with respect to participant personal aspiration, gender atypical personal aspiration, self-esteem, and self-efficacy. Due to the particular lack of representation of non-whites and non-males in action/adventure stories, it is predicted in this intervention study completed each week over the course of 8 weeks, that Latina adolescents will experience the most positive increase in self-esteem, self-efficacy, and gender atypical personal aspiration when exposed to Latina female protagonists in action/adventure stories. They will also experience significant increases in the dependent variables from highest to lowest in the following conditions: Latina female biographies, Latino males in action/adventure, Latino male biographies, White females in Action/Adventure, and White female biographies. It is predicted that there will be a a decrease in self-esteem, self-efficacy, general aspiration, and gender-atypical personal aspiration for participants exposed to White male action/adventure stories, and to a lesser significant extent from the preceding condition, a decrease in self-esteem, self-efficacy, general aspiration, and gender-atypical personal aspiration for participants exposed to White male Biographies. This research is significant in understanding the influence of minority female representation in books, film, and the general media.
Howard, Gitanjali, "The Impact of Protagonist Race, Gender, and Genre on Latina Adolescent Personal Aspiration, Self-Esteem, and Self-Efficacy" (2017). Scripps Senior Theses. 959.