Graduation Year
2016
Date of Submission
12-2016
Document Type
Campus Only Senior Thesis
Degree Name
Bachelor of Arts
Department
Government
Reader 1
John Pitney
Terms of Use & License Information
Rights Information
© 2016 Harry L Arnold
Abstract
In this thesis, I seek to undermine the enduring myth that Richard Nixon lost the 1960 televised presidential debates because of John F. Kennedy’s superior looks and overall glamour. Although I do concede that Nixon lost the debates overall, I argue that Nixon gave his best performance in the third debate. Using Nixon’s third debate strategy as a victory paradigm, I show how Nixon could have bested Kennedy in the other debates.
Recommended Citation
Arnold, Harry L., "The 1960 Televised Presidential Debates: A Strategy for Richard Nixon" (2016). CMC Senior Theses. 1523.
https://scholarship.claremont.edu/cmc_theses/1523
This thesis is restricted to the Claremont Colleges current faculty, students, and staff.