Date of Submission
Campus Only Senior Thesis
Bachelor of Arts
© 2016 Harry L Arnold
In this thesis, I seek to undermine the enduring myth that Richard Nixon lost the 1960 televised presidential debates because of John F. Kennedy’s superior looks and overall glamour. Although I do concede that Nixon lost the debates overall, I argue that Nixon gave his best performance in the third debate. Using Nixon’s third debate strategy as a victory paradigm, I show how Nixon could have bested Kennedy in the other debates.
Arnold, Harry L., "The 1960 Televised Presidential Debates: A Strategy for Richard Nixon" (2016). CMC Senior Theses. 1523.
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