Graduation Year


Date of Submission


Document Type

Open Access Senior Thesis

Degree Name

Bachelor of Arts



Reader 1

Darren Filson

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The Streaming Wars are the competition between Over-The-Top online streaming services such as Netflix, Hulu, Disney+, and HBO Max. This paper seeks to analyze the market through a literature review of factors which will influence in the market as well as an empirical analysis on the relationship between Netflix and the cable industry over time and how that relationship has changed. I find that Netflix’s revenue growth has had a negative impact on the cable industry’s revenue growth, but that relationship has diminished over time. I interpret this as a new market emerging for streaming services where multihoming will play in competition.

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Economics Commons